Lego threatens to sue furniture removal boss over the Lego men in the logo painted on the side of his vans
LEGO has threatened to sue a moving company over the figures on the side of their vans.
The toy maker claims Brighton-based Kwik Stix infringed its copyright on the design and ordered it to be removed within 28 days.
Lego has threatened to sue Kwik Stix removals over design on their van, which contains two figures and blocksPhoto credit: [email protected]
But owner Danny Mawson says the £ 10,000 cost could ruin him.
He said, “It will seriously damage my business.
“People know Kwik Stix and remember us because of our logo, so if we have to change everything, that work will be undone.
“Lego is a multi-billion pound company and it doesn’t hurt them.
“You won’t be affected, but my business will be.”
Lego, based in Denmark, has annual sales of more than $ 2 billion.
According to Kwik Stix boss Danny Mawson, the cost of changes being requested by Lego would be £ 10,000Photo credit: [email protected]
Danny received a letter from attorneys on Monday setting out the legal threat.
He says his daughter’s love for Lego inspired the branding he developed in 2015.
It features Lego men and Lego blocks.
He added, “Over the years I’ve spent a fortune on Lego for my kids.
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“I wanted to use the idea for my company to make my children happy.
“We have contracts with the council and the companies in the region, but I will lose business if our reputation is tarnished.
“We’re just a small moving company – we have three vans.
“Small businesses are currently struggling with the current economic climate and Brexit.
“The last thing we needed was for the world’s largest and probably most profitable toy company to worry about some innocent pictures on our vans.”
Lego requires him to remove anything on the internet that shows the logo, and he also needs to get new uniforms and remove it from his vans.
In the letter they said, “The Lego Group takes this matter seriously.
“In these circumstances, we have been instructed to request that you take the following steps within the next 28 days: Remove all pictures of minifigures and 2X2 bricks from all vans or other vehicles and from all your promotional and marketing materials. and certify that you will not use pictures of minifigures and the 2X2 bricks on your vans or as part of your promotional or marketing materials. “
Lego has been contacted for comment.
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